A short while back I wrote an article about using Squidoo, and I thought I would take a little time to revisit the subject. For those that don’t know, Squidoo is a free service that allows you to set up a one-page site on almost any subject you want (certain restrictions apply). They call this site a “lens,” because it focuses on a particular subject. Rather than having your site be all over the place with the subject, you narrow your focus down to one particular aspect of the subject.

As an example, I was recently playing around at Squidoo, and I set up a lens that focuses on how to set up a lens for earning money. Read the rest of this entry »

One of my goals for ‘08 was to get better at using social media as a marketing tool. This week I’ve been taking a look at Squidoo. If you haven’t see Squidoo, you should really check it out.

nce you set up your free account, you get to create a lens. A Squidoo lens is like a mini-page that focuses on whatever you want to focus on. You can write a little about yourself, about your business, even about your pets if that’s what you want to focus on. This is great from a marketing point of view, because you can make as many different lenses as you want. Read the rest of this entry »